Hi, I’m Minghsun Li

I was a senior designer at Yahoo as EC horizontal design lead. Previously, I worked for a start-up department in Trend Micro and cofounded Olis before that. I also hosted a design podcast, designed Inspr and built Push News as side projects. I love to explore the possibilities of design and am interested in what products can bring to people. I leverage my backgrounds of computer science, animation and art to design and build products. I help products and business grow with goal-oriented design and impact users with emotional design approaches. I am always excited to seek challenges to make the product people love.

Selected Projects

Smart Collection 2019・Design Lead and Research A collection in Yahoo! Shopping for motivating users to have unintentional purchases to improve the business Yahoo Stores Onboarding 2017・Intraction Design Redefine the goal of onboarding experience of Yahoo! Stores to encourage users engaging with the core values of the product. Inspr 2015・Side Project An iOS app to design app mockups with components and templates to generate demos in a few minutes. Push News 2015・Side Project A none-interface app design for users to getting news via push notification.